A. Total market orientation
B. External focus
C. Customer focus
D. Competitive, customer focus
Related Mcqs:
- Several scholars have found that companies who embrace the marketing concept achieve superior performance. This was first demonstrated for companies practicing a ___________ understanding and meeting customers’ expressed needs.?
- In the course of converting to a marketing orientation, a company faces three hurdles _______.?
- In response to giant retailers and category killers, entrepreneurial retailers are building entertainment into stores with coffee bars, lectures, demonstrations, and performances. They are marketing a(n) ________ rather than a product assortment.?
- Marketing management is ____________??
- The most formal definition of marketing is ____________??
- A practice used by different companies to reduce costs by transferring portions of work to outside provider rather than completing it internally is termed as:?
- Why does the Resource-based view of SHRM represent a paradigm shift in SHRM thinking??
- A bear marker is known as
- Good marketing is no accident, but a result of careful planning and __________??
- __________ goods constitute the bulk of most countries’ production and marketing efforts.?